Customize Your ActBlue Merch Page To Stand Out

When it comes to raising funds online, an engaging and personalized experience can make all the difference. ActBlue offers extensive customization options to make your merch page uniquely yours. Below are several ways you can add flair to your ActBlue merch page to not only boost donations, but also enhance the donor experience.

Customize your background

By adding a photo or your campaign colors to your background, your page will instantly look different from the others. The Nevada Conservation League chose a beautiful landscape image for their background.

Don't be afraid to change out your background for events or seasonally. Play around with backgrounds to see what best fits your campaign or organization.

Logo size

Choosing how you display your logo can also help you create a tone for your page. A smaller, more subtle, logo is useful if you have a busy background or lots of information at the top of your page, like the Peacekeepers. A larger logo works well with a simple color background or simple pattern as your background. New Jersey Legislative District 25 is a great example of when a large logo works well.  

Banner as a header

Instead of the traditional logo as a page header, why not try a banner image? You can highlight an event, new merch, or a tagline. Your logo can always be incorporated into this image, but a banner offers more options for promotion. Southold Dems have chosen to highlight their new merch in their banner.

ActBlue has made customizing your merch pages possible using their branding options. Here are some instructions on how to get started. 

By thoughtfully customizing your ActBlue merch page, you can create a cohesive, engaging experience for your donors. These custom features not only add aesthetic appeal but can also be strategically used to tell your campaign’s story and motivate support. Happy fundraising!

Get started offering merch with MerchBlue.